Google analytics: How to activate site search tracking

Recently I should track the search terms on our own website search. This is an easy one, but it's sometimes hard to find the place.

0. Login to Google Analytics
1. Go to admin section in the top ribbon.
2. Click on "View Settings" link in the last right column.


GA Dashboard


3. I there you should find section called "Site Search Settings"





  1. Set a query parameter, that contains your search term. In my case its simply the letter "q". from the URL: en/Corporate/Search?q=test&
  2. Add a Category filter if you want to know which filter are the most used.

The result:

Go the the Reports > Behavoir > Site Search



Happy tracking.

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